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West.
LIFTD
THE BRIEF
A passion-project for a friend who is an avid collector of limited edition football boots. The aim was to create a forward thinking brand identity that has a strong connection to the child-hood memories of playing football with a bunch of mates at the park.
Logo Design
Stationary Design
Logo Animation
THE SOLUTION
The result, we created a striking logo marque that takes the form of 2 different aspects of the football community. One, the fans. The marque takes the simple shape of a cheering fan. Two, the ball in the top right hand corner of the goal - hence, top bin boots.
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